Meta Ads Made Affordable – Workbook

Digital Marketing · Social Media Marketing · PPC

💸 Master Meta Ads on a budget—with clarity, confidence, and conversion power.

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About the product

This workbook is your customer’s hands-on toolkit for building Meta Ads campaigns that perform—without overspending. It’s packed with interactive exercises, strategic frameworks, and guided worksheets to help them plan smarter, target better, and optimise faster.

Whether they’re new to Meta Ads or want to sharpen their skills, this workbook helps them make every pound (or dollar) count.

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What’s Inside 🛠️

💰 Budgeting Made Easy – Step-by-step exercises to create a three-tier budget strategy that balances testing, scaling, and retargeting.

🎯 Targeting Techniques – Build laser-sharp customer personas and refine Custom + Lookalike audiences like a pro.

📱 Ad Format Guidance – Learn how to choose the best ad formats for different goals and platforms.

🧪 Testing & Optimisation – Templates, checklists, and real-world scenarios for A/B testing and improving results.

📊 Performance Tracking Tools – Practical tools to monitor ROAS, CTR, conversion rates, and scale what works.

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What They’ll Gain 🚀

✅ A structured, step-by-step process for campaign creation

✅ Budgeting techniques that stretch ad spend further

✅ Practical knowledge of targeting, testing, and optimisation

✅ Confidence in running ads without outsourcing

✅ The skills to launch campaigns that get real, measurable results

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Perfect for freelancers, small business owners, and digital marketers who want to sharpen their Meta Ads game—without blowing the budget.

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Details

File type: ZIP

File size: 3 MB

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